Online Marketing Executive
October 2013 – September 2015
- Developing, executing and delivering the company’s digital marketing strategy across web, social media and other emerging channels
- Social Media Management (Twitter, LinkedIn, Google Plus and Company Blog)
- Creating and implementing best practices for SEO (Across Multiple Domains)
- Management of Adwords campaigns daily to drive traffic onsite.
- Infographics and other visual content (Adobe Suite)
- Analysis and Reporting of Social and Digital efforts (Analytics/Keywords/Enquiries)
- Reviewing technologies and exploring new developments in the digital landscape to find new opportunities to drive effective campaigns and ROI
- Analysing how customers use digital media and looking for ways to improve the customer experience to acquire and retain customers
- Helped launch several new web properties in the UK and Nordic countries for the business.